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After a record-breaking 2015, luxury sales are expected to slow down, that's what analysts say. It is hard to compete with last year's sales results, and we knew it all along. One of the Analysts say that at the moment, the possibility of 2016 to be able to beat 2015's record, is close to 0. For the past 10 years, sales for premium brands have grown faster than non-premium carmakers and SUVs have sold faster than cars. Though that trend is expected to continue, the market for new luxury cars and SUVs is beginning to cool after showing signs of tapering toward the end of ...
Economic indicators point to a strengthening economy, which means more Americans are choosing luxury cars than in recent years. In August 2016, the sales volume of entry-level luxury cars in the US dropped by a significant 19.6% YoY (year-over-year) to ~53,000 units. For the same period, the sales of entry-level luxury SUVs (sports utility vehicles) increased by 11.3% YoY to more than 58,000 units, while the sales of entry-level sports cars dropped by 17.8% YoY to nearly 26,000 units. Top car models in the entry-level luxury and sports vehicle segments included the BMW 3 Series, Mer...
Mercedes-Benz USA is now making some major changes in its working plan, and most importantly it is shuffling some senior managers to new jobs. After it was revealed that its sales in the country were less than predicted, in order to fix the problem the most dedicated persons got higher positions in the company. Bart Herring has become the general manager of sales operations, overseeing the development and implementation of all policies, programs and activities in support of new-vehicle sales and objectives. He will also head up sales volume planning. For a long time Herring was the ...
For three years U.S. customers were revealing their dissatisfaction towards vehicle market, and now for the first time they say the auto industry starts to make discounts and offers they really like. In 2016 customer satisfaction is up 3.8% to a score of 82, on a scale of 100. The brand which took the hot spot with a score of 87, taking Lexus' place was Lincoln. The second place was won by Honda with almost the same score 86. Honda was followed by Toyota and BMW with a score of 85. The driver satisfaction ratings used to be dominated by Luxury cars, but now the top tier has chang...
Mercedes is more than 11,000 sales ahead of its two main rivals this year through July. The demand for its SUVs has helped the brand pull away. BMW, which has been the annual leader during the past two years, has been hamstrung by its greater reliance on cars, while Lexus has made gains in SUVs but has seen its car sales tumble. Mercedes reported record July sales of 28,523 vehicles, increasing 3.6% from the 27,526 vehicles sold during the same month last year. Mercedes-Benz Vans also reported best-ever July sales with 3,272 units, and smart reported 493 units, up 11.8%, bringing MB...
