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BMW of North America CEO Ludwig Willisch spoke about pressure from automakers to “punch” cars at the end of the month at a recent industry event. In a panel at the National Automobile Dealers Association Wilisch declared that at the end of 2015, there was a lot of pressure to rack up sales numbers.The 2015 sales race was tight until the end, but BMW managed to win its fourth luxury-sales crown in five years. BMW finished 2015 with luxury sales of 346,023 vehicles, followed by Lexus with 344,601 and Mercedes with 343,088. However, Lexus w...
Last week, during a meeting concerning the company’s U.S. strategy, with the VW AG executives in Germany, Volkswagen’s U.S. dealers required reparations from the automaker for financial damages caused by the company's emissions violations.Though it is too early to discuss the size of any settlement so soon after pitching the proposal, it is evident that a special strategy for how Volkswagen is going to approach the dealer network on franchise damages, is needed. The prospect of reparations will be among the pressing topics to be addr...
Using limited-edition buzz models to juice Jeep Wrangler sales has worked so well that the automaker is trying it out on pickups. Special editions are great for connecting with buyers in a unique way. Last week Ram introduced a Yellow Rose of Texas edition of its Ram 1500 light-duty pickup, with a Stinger Yellow paint job. The buzz model is a version of the half-ton's Lone Star trim level, which is sold only in Texas. The $495 paint job will be available in April. The new Ram 1500 Yellow Rose of Texas edition is a perfect example of how the company identify with custome...
Nearly all U.S. vehicles will be equiped with automatic emergency braking systems by September 2022. Major automakers plan to announce they have agreed on this decision. Adding the technology could prevent thousands of crashes a year. The final agreement on this decision includes automakers representing more than 99 percent of U.S. light vehicle sales. Among those joining the deal are Toyota Motor Corp., General Motors, Ford Motor Co., Fiat Chrysler Automobiles, Honda Motor Co. and Volkswagen AG .Automatic emergency braking includes systems designed to prevent cra...
The biggest U.S. carmaker General Motors raised its 2016 earnings outlook on Jan. 13 Wednesday as it follows up a banner year of U.S. sales with major product launches and touted the benefits of hard-won efficiencies.General Motors has put together a respectable string of sales strategies: 28 consecutive months of growth in commercial vehicle sales to companies.As GM pulls back from less-profitable sales to rental agencies, the company has channeled much of those resources into the more-lucrative business of selling pickups, vans and Chevrolet Malibus and Equinoxes to contractors, landscapers ...
