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  • Volkswagen To Launch All-Electric Car Sharing Service By 2020
    28 Aug 2018

    Volkswagen has confirmed plans to launch an all-electric car sharing service in 2019 to compete with the DriveNow and Car2Go services offered by Daimler and BMW. Called “We Share,” the service will initially be rolled out in Berlin, Germany, in the second quarter of 2019 using 1,500 e-Golf and an additional 500 e-up! models following later. From 2020, these vehicles will gradually be replaced by the electric I.D. hatchback, which is slated to begin production in late 2019.  Following the launch in Berlin, We Share will be rolled out in other major cities in Germany, as we...

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  • Audi Teams Up With Hyundai To Develop Hydrogen Fuel Cell Tech
    25 Jun 2018

    Hydrogen fuel-cell technology is promising but also requires a lot of investment. And while some automakers are going at it alone, others are collaborating on fuel-cell development. Audi and Hyundai announced a joint initiative that will see the two sharing technologies, cross-licensing patents and giving each other access to non-competitive components.  The idea is to put fuel cells into volume production faster and more efficiently. Both carmakers have been investing heavily in fuel-cell development for years. Audi rolled out its first A2H2 prototype in 2004, the Q5 HFC in 2008, an...

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  • Audi And Airbus To Work On Air-Taxi Project Testing In Germany
    21 Jun 2018

    Since the early 20th century, visionaries, investors, and automakers have played with the idea of a flying car. Audi, along with Airbus and several government entities, has signed a letter of intent to start the Urban Air Mobility project in Ingolstadt, Germany.  The press release calls out the Pop.Up Next concept displayed earlier this year at the Geneva Motor Show. That concept worked by building an electric car that could detach from its motorized base and fly around the city via a quadcopter. The motorized base would need full, level 5 autonomous driving technology as the system ...

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  • Car Ownership Will Probably Dip by 2025
    22 May 2018

     Most auto industry execs think that half of today’s car owners will lose interest in owning a car by 2025. Of the nearly 1,000 execs surveyed via KPMG for Business Insider Intelligence, 60 percent agree, while 22 disagree, and 8 percent strongly disagree.  That’s not very representative because it targets people who already see the value of a car and ignores millennials who may never own a vehicle. While there is some mixed opinion about millennial attitudes toward car ownership. That generation is buying fewer cars than previous generations at their age.  ...

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  • As brand hype for "Last Jedi" begins, Nissan starts Star Wars campaign
    02 Nov 2017

    The new Star Wars movie will hit the theaters in a month and a half, but its carmaker partner Nissan is already seizing on the hype. The automaker on Friday will debut the first TV ad in what will be an aggressive campaign that links its driver-assistance technology to the droids that help steer the spaceships in the movie.   This year the automaker will not enjoy the coincidental benefit of sharing a vehicle model name with the movie title, as it did with Nissan Rogue. But Nissan sees an opportunity in tying Star Wars' sci-fi and pop culture credentials to its driver assist...

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