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For 2016, BMW expects that 40 percent of its sales will be crossovers, up from 34 percent last year.“In the first nine months (of 2015), across the board, we had too few X1, X3 and X5s,” said CEO Ludwig Willisch.BMW is expanding its Spartanburg, S.C., factory, and annual production will grow by 100,000 units in 2016 to 450,000 vehicles. It makes a lot of sense to sell these cars in the U.S., as the plant is advantageously situated.“In a couple of years when we have the X7, the crossovers production will be even higher,” he added. BMW’s crossover lineup consists of...
December promises to be the strongest month in auto sales. It is expected to set an annual record with 17.5 million sales in 2015, according to a monthly sales forecast developed jointly by J.D. Power and LMC Automotive.The car retail sales are projected to reach 1,400,100 units, while total light-vehicle sales are expected to reach 1,712,200, both a 6% increase on a selling-day adjusted basis, compared with December 2014. Both sales volumes are also the highest for any month since July2005, when retail sales hit 1.64 million units and total sales 1.80 million units.“We now have greater ...
Audi has announced it is still committed to hit the 2-million annual sales objective by the year 2020.This is a rather bold target, despite the ongoing Volkswagen diesel emissions scandal which has affected over 2 million Audi models. The premium automaker managed to sell 1.74 million vehicles worldwide last year and in the first 10 months of 2015, shifted to a total of 1.5 million cars.Audi has a few new models that will likely sell in crazy numbers. The first will be the Q2 entry-level crossover set to go on sale in the second half of next year, following a world premiere in Geneva...
Creating urgency for selling cars is one of the best ways to motivate the potential consumers to make a purchase by fear to loose a particularly profitable immediate offer. The fear of losing something like a cost savings or the possible loss of a desired color can be enough to make the customer buy now rather than later.Many car salespeople try to create urgency for selling cars in a way that makes them sound cheesy or desperate and that is why it doesn't work properly. This car sales technique requires timing and rapport to bring a real upgrade to your sales.There is a particular categor...
Boss Ralf Speth plans to grow in business and to have a steady place in automotive industry, rather than enjoying the sales volumes as their German competitors do. “We won’t sell millions, or be high street,” he said about Jaguar Land Rover, which has multiplied its annual car sales to almost half a million since Tata took over the company in 2008. Speth pointed out that BMW sold more in the last period than JLR will in the whole year of 2015. So they still had to compete on a global basis.Speth takes as a target the CO2 vehicles. But before this JLR expands its products...