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The 2019 Chevrolet Silverado 1500 has been in the news a lot recently for many good reasons, among them its upcoming arrival at dealerships. But is it possible for the new Silverado to surpass F-150 in sales? Anything is possible, only if they use the right strategy. According to Automotive News, Chevrolet has literally “restructured” its full-size pickup truck is not only design and materials but also its lineup range. What was lacking before is now present. For example, for 2019 there will be three new trims to help expand the Silverado’s market share. These new ...
The National Highway Traffic Safety Administration has reportedly opened an investigation regarding fire complaints in the 2015-2018 Ford F-150 full-size pickup truck. However, the source of these reported fires is not the typical culprit, the engine, but the truck’s seat belts. Ford has already announced it is fully cooperating with the government’s investigation of some 2 million potentially affected trucks. “We take the safety of our customers very seriously,” said a Ford spokeswoman. They are investigating the matter and will cooperate with the agency. A ...
Fiat Chrysler is recalling 1.4 million Ram pickup trucks across the US to upgrade their tailgate locking mechanisms. After an investigation, the company discovered the power locking mechanisms in the tailgates of certain pickups have a small internal component that may break over time. This could cause the tailgate to unlatch and open while driving, spilling the cargo onto the road and potentially causing an accident. The company says it is not aware of any related injuries or accidents. Specifically, the recall affects certain Ram 1500, 2500 and 3500 pickups from model years 2015 t...
Ford made it clear how important SUVs are to the US market when it announced that almost all non-SUV models would be killed off. The US auto market is clearly SUV-obsessed, but Europe still buys plenty of sedans and hatchbacks. Now, the question is: will Ford make the same decision to focus on SUVs in Europe? Automotive News reports that Ford will have to give SUVs a higher priority if it wants to be profitable in Europe. Ford CEO Jim Hackett made it very clear: “We’re extremely dissatisfied with our performance in Europe.” Due to a combination of Brexit and a cons...
BMW has been showing strong sales numbers over the past year across its range, but electrified vehicles have really taken a jump. According to BMW, compared to the same month last year worldwide electrified vehicle sales have shown an increase of 47.6 percent. This means that 13,806 BMW I, iPerformance and Mini electric vehicles found new homes. It is only a small fraction of the 200,000+ cars BMW sells each month but it is a big improvement, none the less. The situation is changing rapidly though. A member of the board of management at BMW estimated that by 2025 up to 25% of all ca...
