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Volkswagen has named a new executive Hinrich J. Woebcken to supervise the North American region, assuming responsibility for all the activities of the VW brand. Mr. Woebcken will take up his duties in April. Mr. Woebcken previously served on the board of Munich-based auto supplier Knorr Bremse AG, and formerly worked at BMW AG for about 10 years, Volkswagen said.This change will allow the company to move forward with strategic reinforcement in the region with bundling development, procurement, production and sales activities in the USA, Mexico and Canada.Volkswagen brand has also reconfigured ...
In an attempt to improve the public image after the emissions scandal, Volkswagen is planning to drop the famous "Das Auto" slogan in the coming advertising campaign.Launched in 2007 under ousted boss Martin Winterkorn, the slogan has had the advantage of simplicity, merely meaning "The Car". However, the German carmaker's leaders, anxious to proclaim a reformed corporate culture, have criticised it as out of step with a company trying to show new-found humility. Volkswagen is trying to grapple with how to pull itself out of a nosedive that has threatened to aliena...
Wolfsburg - Volkswagen said on Thursday that only a small group of employees were responsible for cheating US diesel emissions tests and there was no indication that board members were involved in the biggest business crisis in the firm's history.While offering few specifics, the company’s chairman and chief executive acknowledged that engineers introduced software that would lower emissions of nitrogen oxides in many of its diesel engines after realizing there was no legal way for those engines to meet tight U.S. emissions standards “within the required time frame and budget.&...
At the climate negotiations in Paris, Madame Ségolène Royal, the French Minister of Ecology, who keeps the sustainable Development and Energy, explained that she wanted to “create an electric car for the people”. She imagines that the car can be small, light, fast-charging, and with an appearance that “may not look like traditional electric cars”.She also pointed out that the €7000 price tag — which is roughly $10,438 — should be an upper limit, and suggested that the price should be lower than $7300. That's an extraordinary low price ...
Honda's CR-V is setting sales records, but the Buyers are prefer more the Accord and Civic sedans.Honda U.S. sales fell 6.9% in August, its result was not bad as the record sales of their competitor Toyota. The buyers are choosing more the automakers' SUVs, that shift has been a hugely profitable advantage. But Honda, like Toyota, has long relied on sedans for the bulk of its sales in the U.S. Honda's Accord and Toyota's Camry have long been among the best-selling vehicles in America -- but sales of both are down in 2015.The Accord has been especially hardly dropped. Sales...
