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The new Star Wars movie will hit the theaters in a month and a half, but its carmaker partner Nissan is already seizing on the hype. The automaker on Friday will debut the first TV ad in what will be an aggressive campaign that links its driver-assistance technology to the droids that help steer the spaceships in the movie. This year the automaker will not enjoy the coincidental benefit of sharing a vehicle model name with the movie title, as it did with Nissan Rogue. But Nissan sees an opportunity in tying Star Wars' sci-fi and pop culture credentials to its driver assist...
Jeep has unmasked its long-awaited redisigned 2018 Wrangler and Wrangler Unlimited, as a surprise on Halloween. It left most of the details under wraps until the Los Angeles Auto Show in late November, but we still got to see some important things.The three images make clear that the iconic off-roader will stay true to its previous form, retaining its ability to drop the windshield and remove the doors. As expected, a redesigned roof will provide additional rollover protection compared with the previous design; owners will still be able to remove the top. Most of the styling changes in the new...
If you want the growth of electric sales to happen, you need to provide customers with reliable public charging infrastructure. Today in the U.S. there are only 16,457 EV charging stations, with 44,999 outlets in operation, mostly on the coasts, but also including Tesla's network of Superchargers along major intercity corridors and other superfast charging stations. The presence and visibility of these stations should help build confidence among consumers thinking about buying battery EVs that they will be able to charge wherever they want. But once people live with an EV, they often ...
Cadillac and Audi might already tour their semiautonomous driving systems, but BMW is taking some more time before rolling out a high-speed self-driving system. BMW is spending the next couple of years working with suppliers and testing prototypes to ensure the automaker can introduce a system that can operate at high speeds in most highway driving situations, with the added benefit of being a backup operator in fully automated vehicles. BMW's system won't be available until 2021, which puts it several years behind competitors. BMW chose to wait until it could introduce a sy...
A new coalition off major automakers, suppliers and auto dealers is being launched, it will try to urge President Donald Trump not to withdraw from the North American Free Trade Agreement. Nearly every major automaker is part of it: General Motors, Toyota Motor Corp., Volkswagen AG, Hyundai Motor Co., Ford Motor Co. and few others. They are backing an advertising campaign to convince the White House and voters that the agreement has been crucial in boosting U.S. automotive sector production and jobs. Trump has threatened to withdraw from the trade deal with U.S., Canada and Mexico, which ...
