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We were already convinced Austin won’t be affected by the US car market getting cooler, since it had such a great 2017 start, but it seems like nothing’s forever. According to sales at Austin dealerships consumers bought only 10,919 new vehicles during this month, comparing to 11,183 cars the same month last year. The recent slowdown is in contrast to the first two months of the year, which saw booming sales. January car sales were up 10.4 percent and February sales surged 22.4 percent over the same months in 2016. Thanks to that strong start, through the end of May...
Mercedes-Benz USA is lifting a key restriction on Tier 3 local advertising by dealers. Instead of limiting that ad spending to new-car sales, Mercedes will let dealers use the money to promote any area of the business. Ken Schnitzer, chairman of the Mercedes-Benz Dealer Board and owner of four Mercedes-Benz dealerships in Texas, says that they can spend money on new, preowned, service — whatever they think their need is. He thinks that's really a big improvement. The company's U.S. leaders talked to dealers about the change earlier this month at its national dealer mee...
Audi's U.S. chief expects the brand to post another U.S. sales record in 2017. It's an ambitious goal, given that U.S. sales this year are expected to be flat, especially in the luxury car market. Scott Keogh, president of Audi of America, said he's convinced Audi can do it — without resorting to excessive incentives — based on the strength of its lineup. Keogh says they broke through 210,000 units last year. He thinks it's worth pointing out that if we look at Audi America in general, it took them 40 years to sell 100,000 cars for the very first time. Th...
Mini executives want the brand's U.S. dealerships to pursue used-car sales with more vigor. Higher used-car sales would help Mini and its retailers at a time when new-car sales have slumped. So Mini USA launched a program at the beginning of the year that pays dealerships bonuses for hitting used-car sales targets. Each Mini store gets a customized target. If a store hits its target, it will receive additional margin of 1 percentage point of the vehicle's sticker price on each new-car sale. Thomas Felbermair, vice president of Mini Region Americas claims that the used-car bu...
Ford Motor Co. on Wednesday issued two recalls for approximately 3,000 vehicles in North America. The largest involves a call-back of about 2,500 2017 Explorer SUVs, F-150 and Super Duty pickups. The affected vehicles have an improper weld between the driver seat back and the manually operated seat back recliner mechanism that may fail to comply with certain federal motor vehicle safety standards. The vehicles include:• 2017 Ford F-150s built at Dearborn Assembly Plant from Dec. 11 2016 to Dec. 16, 2016.• 2017 F-150s built at Kansas City Assembly Plant Dec. 8, 2016 to Dec....