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BMW announced that sales of BMW X models made in Spartanburg County helped boost the total number of BMW brand vehicles sold in January. BMW North America President and CEO Ludwig Willisch claims that the increased availability of the highly popular BMW X models is paying off as X model U.S. sales in January topped the all-important 50 percent mark for the second month in a row. He also added that the company is very much looking forward to the launch of its brilliant next generation 5 Series. BMW North America reported sales of BMW brand vehicles increased 0.1 percent in January fo...
German cars are always on the top of world sales. However U.S. sales of BMW brand vehicles decreased 6.4 percent in May for a total of 29,017 compared to 31,003 vehicles sold in May, 2015. President and CEO, BMW of North America, Ludwig Willisch, said the shorter number of selling days in May no doubt affected the month totals, but he also mentioned the ongoing transition to X models among the possible solutions. The BMW X1 grows more popular each month with its siblings X3 and X6 giving it strong support. The X5 was limited only by availability but that will continue impr...
BMW of North America CEO Ludwig Willisch spoke about pressure from automakers to “punch” cars at the end of the month at a recent industry event. In a panel at the National Automobile Dealers Association Wilisch declared that at the end of 2015, there was a lot of pressure to rack up sales numbers.The 2015 sales race was tight until the end, but BMW managed to win its fourth luxury-sales crown in five years. BMW finished 2015 with luxury sales of 346,023 vehicles, followed by Lexus with 344,601 and Mercedes with 343,088. However, Lexus w...
BMW held on in December to top the U.S. luxury segment in 2015 for its fourth luxury-sales crown in five years.BMW won the U.S. luxury-auto sales crown even with a 17 percent drop in December deliveries, ahead of Lexus and Mercedes-Benz.BMW finished 2015 with luxury sales of 346,023 vehicles, followed by Lexus with 344,601 and Mercedes with 343,088. All three brands set annual sales records last year.The results exclude BMW’s MINI models and Daimler’s work trucks and Smart cars, which aren’t luxury vehicles.The German automakers have held the top spot in U.S. luxury sales sin...
For 2016, BMW expects that 40 percent of its sales will be crossovers, up from 34 percent last year.“In the first nine months (of 2015), across the board, we had too few X1, X3 and X5s,” said CEO Ludwig Willisch.BMW is expanding its Spartanburg, S.C., factory, and annual production will grow by 100,000 units in 2016 to 450,000 vehicles. It makes a lot of sense to sell these cars in the U.S., as the plant is advantageously situated.“In a couple of years when we have the X7, the crossovers production will be even higher,” he added. BMW’s crossover lineup consists of...
