In Tunis a local BMW dealer poked fun at his competitor by placing a billboard saying "It's never too late to change your mind." The billboard was placed just a few meters from the dealer center selling various VAG products, including Audis, Porsches and VWs. As the footnote shows, the billboard was commissioned by Ben Jemâa Motors, an official BMW and Mini dealer in Tunisia. Just a few days later Audi issued a prompt response to BMW’s passive-aggressive message. The new billboard starting with a big “LOOOL” at the...
Kumar Galhotra emigrated from India to USA at 18 years old to study mechanical engineering at the University of Michigan-Dearborn. He knew there was just one company he wanted to work for "It was just Ford" he recalled. Shortly before receiving his bachelor of science degree, Galhotra printed a stack of resumes and hand-delivered them in hopes of landing a job with Blue Oval. Galhotra's ambition paid off with a 30-year career at Ford that now has him taking on high-stakes responsibilities as automaker's chief marketing officer.Galhotra has orchestra...
As aggressive incentive spending continues to sustain a robust autumn, automakers are projected to report car sales growth for November. Forecasts from J.D. Power/LMC Automotive, Kelley Blue Book and Edmunds call for a seasonally adjusted, annualized selling rate ranging from 17.1 million to 17.8 million, which would represent a drop-off from the rates topping 18 million that were posted in September and October. The projections are split on how sales volume will compare with a year ago, with estimates ranging from a 1 percent decrease to a 3.5 percent increase. Automakers are due t...
Trump administration gets urged by a bipartisan group of more than 70 members of the U.S. House of Representatives not to boost current production requirements on vehicle content for autos produced in the region under the North American Free Trade Agreement. Under the trade deal, at least 62.5 percent of the material in a car or light truck made in the region must be from North America to be able to enter the marketplace tariff-free. The Trump administration has proposed raising the proportion of NAFTA content to 85 percent and securing 50 percent of the total for the U.S. The House...
There are some serious issues on the 2017-18 Infiniti QX30 crossovers. Because of poor grounding of steering components could cause the driver-side airbag to deploy, potentially injuring the driver and resulting in a crash. This is why Nissan North America decided to recall all of them. The company notified the National Highway Traffic Safety Administration last week after receiving information about the potential problem in September from supplier Daimler AG. Nissan said 17,507 vehicles are affected. Vehicle owners will begin to receive notifications about the problem and how to ge...